Here at the Digital Marketing Institute we don’t just do courses, we are also happy to show you that we know our stuff and give you some starter knowledge before you take one of our courses.
Of course nothing can substitute live training and lectures from the best in the world, but having a basic knowledge of what digital marketing is can help fast track the learning process for you.
That’s why we put together this fantastic collection of our best articles, interviews and other resources for your benefit.
Email Marketing
Email Marketing Interview with Don Macinnes
Don Macinnes, of Wizemail, specializes in creating e-mail marketing campaigns. Don shares with us his email marketing knowledge and experience…. Read more
How Email Marketing Saved Montana Troutfitters
After taking over an ailing Fly Fishing business in 2006 Kris Kumlien was left wondering how to reach a nationwide audience, on a limited budget, in a traditionally offline industry. Kris started an email newsletter with no experience or knowledge in the area, five years on Kris has a rounded digital marketing strategy and thriving business, and it all started with that first email to less than 100 people…. Read more
Email Marketing Interview with Mike Parry of Inbox Warriors
Mike Parry is an email marketing expert from Inbox Warriors, I asked Mike some of the common email marketing questions we get, to get his perspective as another expert… Read more
Email Marketing Interview with Alex Fenwick of MailingManager.co.uk
Alex Fenwick is a designer, email marketing consultant and account manager at Mailing Manager, with years of first hand experience dealing with all types of marketers and companies Alex knows what does and doesn’t work in the email marketing world. Alex shared some of the secrets of the trade with us in this fantastic interview… Read more
Email Marketing Interview with Abi Clowes of Pure360
Abi Clowes is the marketing manager of one of the UK’s biggest and most successful email marketing firms, Pure360 who service clients including Innocent Smoothies. Abi has a unique insiders view to some of the world’s largest email marketing campaigns and she shared her thoughts with us in this interview in which Abi shows us some of the techniques used by these massive companies to grow and use their email list successfully… Read more
Blogging
Blogging Interview with Kevin Gibbons
Kevin Gibbons uses blogging to drive traffic, increase followers and make sales for his search engine optimization company, Kevin tells us how he uses blogging and how you can too…. Read more
Blogging Interview with Marty Weintraub of aimClear
Marty Weintraub is the CEO of aimClear an online marketing agency that generates big business through its highly successful blog, he shared his insights and experience on blogging with us in this interview…. Read more
Blogging Interview with Jeremy Vohwinkle of Gen X Finance
Jeremy started blogging in 2006 and has since grown Gen X Finance into one of the largest blogs in the personal finance industry. Jeremy makes a full time living from his blog and truly is a blogging expert…. Read more
Interview with Blogger and e-Product Producer Tristan Higbee
Tristan Higbee has been blogging since 2003 and now runs a successful site sharing tips on blogging with his peers. Tristan has also created his own product and is an experienced online marketer…. Read more
Interview with Blogger, Tweeter and YouTube sensation Leigh Geary
Leigh Geary is a blogger and online marketing expert. Since 2002 Leigh has been growing his online empire which now includes a successful blog with over 8,000 daily visits, 4,000 Twitter followers and 6 million YouTube views…. Read more
Interview with Marketing Consultant and Blogger Fiona McEachran
Fiona McEachran is a marketing consultant and partner at Abnormal Marketing. She runs a hugely successful blog that is the lifeblood of her company…. Read more
Interview with Rajan Balana of Dream Bloggers
Rajan Balana has grown his blog Dream Bloggers from nothing to 200k visitors in under a year. In this interview Rajan explains how he has achieved this incredible growth rate…. Read more
Interview with Blogging and Affiliate Marketing Expert Tinh Tran
Tinh Tran has been operating and helping people online for nearly ten years and has been running his own blog helping others to do the same for over a year. Since then it has grown steadily and provided Tinh with a part time income…. Read more
Interview with Blogging Expert Pradeep Kumar of Hell Bound Bloggers
Pradeep Kumar is the owner and founder of one of the most thriving blogging communities I know, Hell Bound Bloggers. Pradeep shared his blogging nouse in this fantastic interview…. Read more
Blogging Interview with Aditya Reddy of SmashBlogTips
Unlike many of his peers at college Aditya Reddy makes his living through his blog SmashBlogTips, Aditya has a history as a website investor and blog flipper, he now teaches people how to blog and make money online…. Read more
Interview with Blogging Expert Lye Kuek Hin
Lye Kuek Hin is a serial blogger, starting to blog in 2009 and now teaches others to blog…. Read more
Search Engine Optimization (SEO)
SEO Interview with Paul Lalley
SEO expert Paul Lalley tells us how he uses SEO in his online copywriting business to get free traffic and make sales…. Read more
SEO Interview with Tim Hampton of BlueTent Marketing
Tim Hampton director of search engine marketing at Blue Tent Marketing, has helped numerous businesses rank well in search engines by implementing SEO techniques…. Read more
Interview with Senior SEO Manager Jim Griffeth
Jim Griffeth, Senior SEO Manager of Inceptor, speaks out about SEO strategies and keyword implementation…. Read more
Simon Penson Talks About the Most Important and Divisive Algorithmic Updates by Google Ever
Simon Penson talks about and explains the Panda update, the most important, influential and divisive algorithmic update by Google ever…. Read more
David Viniker Talks SEO and Keyword Research
David Viniker is an expert and author in the field of SEO and keyword research…. Read more
SEO and Content Writing Interview with Kieran Daly
Kieran Daly is an SEO and content writing expert, he builds successful websites for a living. Kieran advocates writing great content is the key to good SEO, he shared with us how to write great content and how to get it ranking well in the search engines…. Read more
Expert SEO Keith Fleming’s Interview
Keith Fleming has over 20 years experience in the technology industry and is president of 540SEO. Keith answered some common and some advanced search engine optimization questions …. Read more
SEO Interview with Tony Goldstone, Head of Search at Fresh Egg
Tony Goldstone head of search at Fresh Egg an internet marketing agency with over 10 years experience in the industry, Tony is an SEO genius with a ton of experience dealing with companies from a huge variety of industries….. Read more
SEO Interview with Dan Petrovich
Dan Petrovich is a search engine expert and renowned SEO who runs Dejan SEO a very successful advanced SEO provider…. Read more
How to Create Your 4 Step SEO Plan
Lyena Solomon talks about the 4 major areas you need to look at when starting an SEO project. This great tutorial is perfect for beginners or moderate level SEOs…. Read more
SEO and Link Building Interview with Martin Oxby
Martin Oxby is a leading web designer and SEO strategist, in this interview Martin answers key questions on SEO, link building and SERPs…. Read more
SEO Interview with Serial Online Entrepreneur Dan Deceuster
Dan Deceuster runs multiple websites in many industries, but there is one constant across all his websites, they all receive high levels of organic traffic from the major search engines. Dan has achieved this through his knowledge and application of great SEO…. Read more
Interview with SEO Expert and Consultant Stephen Croome
Stephen Croome is an experience search engine optimization expert, both as a consultant and on his own projects Stephen has developed an advanced knowledge of SEO…. Read more
Search Engine Optimization Strategy Interview with Full Time SEO Peter Attia
Peter Attia is a full time SEO professional, who works in house at uShip. He spends his days thinking up of ways to increase uShip’s search engine ranking and has some unique ideas on SEO…. Read more
Interview with top SEO Consultant Nick LeRoy
Nick LeRoy is top search engine optimization consultant who helps manage the SEO campaigns for top websites around the web…. Read more
Social Media Marketing
Twitter Marketing Interview with Chris Duell
Chris Duell the founder and creator of the highly successful Twitter marketing tool TwitHawk answers our top Twitter marketing questions…. Read more
Twitter Marketing Interview with Douglas Lim
Douglas Lim shares with us his expert opinion on Twitter marketing, what it is, how to build followers and use Twitter to build traffic and make sales…. Read more
Interview with Social Media Guru Barry Hurd
Barry Hurd, is a social media guru, he helps other businesses use the increasing power of Facebook, Twitter and LinkedIn to grow their business and acquire new customers….. Read more
Other
How to Create a Viral Infographic
Infographics are a new, exciting and highly effective marketing technique. Using a mix of high quality images and text you get a viral marketing campaign in hours, if you do it right… Read more
Tutorial: How to Create High PageRank Backlinks
Harrison Jones is an SEO and link building expert. In this in depth tutorial Harrison shares with us the major techniques he uses to build quality backlinks…. Read more
How to Get Listed in Google Places
Google Places gives every webmaster the chance to enter and benefit the Lucky 7 and substantially increase their organic, free Google traffic. But getting listed in Google Places is the first step to generating this traffic … Read more
How to Get Ranked and Indexed in Google News
Google expert Francois Botha shares her guide to getting listed in the illusive and hugely rewarding Google News index… Read more
How to Get Use Google’s Search By Image to Drive Web Traffic
In 2011 Google announced that they were adding a cool new feature to search, the ability to search using an image taken from a phone or already on a computer. It’s a really cool and handy feature for consumers but how can webmasters gain traffic from people searching with images… Read more
Online Marketing Interview with Jon Quinton of Go Search Marketing
Jon Quinton is an online marketing expert who runs his own UK based SEO firm Go Search Marketing, Jon shared some of his insights and online marketing tips… Read more
Online Marketing Interview with Jonny Rosemont
Jonny Rosemont, of DBD Media, works with clients to improve the online marketing of their businesses. Jonny answers some key online marketing questions…. Read more
Interview with Lance Ekum on How to Build and Run a Successful Website
Lance Ekum of Jungle of Life is a blogger/online marketer/website owner with a mixture of formats of content from blog posts to eBooks Lance has built a formidable online empire, in this interview Lance shares his story and how he has built a successful website… Read more
Online Marketing Interview with Frederic Sebag
Frederic Sebag, of WeKnowOnlineMarketing.com, works to help increase the traffic and ROI of businesses across the world. Frederic shares his online marketing expertise in this interview…. Read more
